Privacy policy
Personal data use policy
DIGITAL AFRIQUE TELECOM (hereinafter "DAT", "We") aims at bringing digital transformation to Africa
using mobile technology. For this purpose we are required to collect and process information, some of
which is qualified as «personal data».
DAT attaches great importance to respect for privacy. We are committed to processing your personal
data ethically and in accordance with law No. 2013-450 of June 19, 2013 relating to the protection of
personal data in the Republic of Côte d'Ivoire.
This Privacy Policy describes the personal data we collect when you use our applications, identification
cards, payment cards, features or other services ("our services"), how it is used and shared, and your
legal rights regarding your personal data.
To whom this policy applies
This policy applies to the following people
-
any person who contracts with us for the supply of products and services, or who purchases a
product from us or our partner network ("customer"), including potential customers to the
extent that DAT processes your personal data;
-
anyone who uses our website, mobile applications or any product or service ("users");
-
resellers, such as distributors and agents of DAT, as well as partners ("resellers"), including their
employees, potential resellers, to the extent that DAT processes your personal data;
All persons subject to this Privacy Policy are referred to as "users", "you", "your" in this Privacy Policy.
Types of personal data we collect and how we collect it
DAT collects the following types of personal data from users of its services:
Data provided by users
- Account information: We collect data when users create or update their access accounts to
our services. This may include their name, email address, telephone number, login name and
password, address, and payment or banking information.
-
Identity Information: We collect data submitted by users to verify user identity in accordance
with our legal obligations. These may include government identification documents such as
national identity cards, passports, business registrations, etc. (which may indicate document
numbers as well as date of birth, gender, photograph and home address). For businesses, this
may also include identifying information for staff and legal representatives. This information
may be collected by an authorized partner on behalf of DAT.
-
User communications: We collect data submitted by users when they contact the support
service, including for the purpose of responding to user inquiries and handling user complaints,
and reporting the same data to regulatory authorities when this is required. The information
collected may include comments or other information submitted by users in connection with
the support service. We may also record telephone calls made to our technical support teams.
Data created when using our services
-
Transaction information: We collect transaction information related to the use of our services,
including the type of services requested or provided, order details, names of parties to the
transaction including location, date, time and value.
-
Usage data: We collect data about how users interact with our services. This includes data such
as access dates and times, application features used, pages viewed, crashes and other system
activity.
-
Device data: We collect data about the devices used to access our services, including hardware
models, device IP address or other unique device identifiers, operating systems and versions,
software, preferred languages, advertising identifiers, device movement data and mobile
network data.
-
Location data: To the extent permitted by applicable law, we may collect users' precise or
approximate location data in order to prevent and detect fraud, and to satisfy legal
requirements.
Data received from others parties
-
DAT agents and business partners: DAT agents and other business partners through whom
customers create or access their service accounts provide us with customer information,
including information required to create customer accounts and identify customers. They may
also provide us with information relating to users requests and transactions.
-
DAT partners and suppliers: We may receive personal data of users from partner banks and
service providers available on our application (e.g. utility providers), to the extent that this is
necessary to provide the relevant services.
-
Referencing agencies: We may work with background screening companies and credit
referencing agencies that help us verify the identity and background of users, and screen users,
including for purposes of sanctions requirements, fight against money laundering and know
your customer.
-
Publicly Available Sources: We may collect information from marketing service providers or
data resellers for research or marketing purposes.
-
Government authorities and law enforcement authorities: We may receive information from
government and law enforcement authorities in order to detect, prevent and investigate fraud
or other suspicious activities, and to comply with laws and applicable regulations.
Cookies and other tracking technologies
Cookies are small text files that are used to store small pieces of information on devices and websites
loaded on browsers. We do not use cookies or similar tracking technologies on our website. We use
similar tracking technologies on our mobile applications, to collect usage data and device data, as
described in the section above (see "Data created when using our services").
How we use personal data
DAT uses personal data to provide and continually improve our services, and for commercial and
marketing purposes.
More specifically, we use personal data for the following purposes:
-
Providing our services: We use data to provide, personalize and maintain our services. This
includes using data to: create/update accounts; process transactions; troubleshoot software
bugs and operational issues; and carry out other operations necessary to maintain our services.
-
Research and development: We may use personal data for internal testing, research, analysis,
product development and machine learning to improve the user experience.
-
User Support: We use the personal data we collect from users (which may include call
recordings) to provide service support, including to investigate and respond to user concerns
and to monitor and improve our support responses and processes .
-
Marketing communications: We may use personal data to market our services and the services
of our partners to users. This includes sending users communications about services, features,
promotions, studies, surveys, news, updates and events. We may do this through a variety of
methods, including emails, text messages, push notifications, in-app communications and
advertisements, and advertisements on third-party platforms. DAT does not sell users' personal
data to third parties for their direct marketing, except with users' consent.
-
Transactional Communications: We may use personal data to generate and provide receipts
to users; notify them of changes to our terms, services or policies; or send other
communications necessary for the effective provision of the Services.
-
Fraud prevention and compliance with the law: We use personal data to prevent, detect and
investigate fraud; and comply with applicable laws, regulations and operating licenses. This
includes :
-
background checks;
-
facial recognition verification from photographs; And
-
Monitoring and analysis of device and usage data, including location data.
-
Claims, disputes and legal proceedings: We may use personal data to investigate or address
complaints or disputes relating to the use of our services, including in legal proceedings.
Who do we share personal data with
DAT's services, operations, business transactions and legal obligations may require us to share personal
data with other users or third parties.
DAT may share personal data with the following third parties:
-
Other users: We share personal data, including telephone number and customer names
(redacted where possible), with other users when transacting with each other.
-
Subsidiaries and affiliates of DAT: We share personal data with our subsidiaries and affiliates
to help us provide our services or carry out data processing on our behalf.
-
Marketing service providers: We share personal data (including usage data and device data)
with marketing agencies, research partners, social media and marketing platform providers,
advertising networks and service providers. third party data to reach or better understand our
users, target advertising and measure advertising effectiveness.
-
Other suppliers and business partners: We share personal data (including usage and device
data) with vendors, consultants, and other service providers or business partners that we
engage to perform certain functions on our behalf. These may include: payment processors
and facilitators; background and identity verification providers; cloud storage providers;
software and digital security providers; insurance and financing partners; and professional
service providers, including consultants, lawyers, accountants.
-
The general public: User questions or comments submitted through public forums such as DAT
blogs and DAT social media pages may be viewed by the public, including personal data
included in a user's submitted questions or comments .
-
Law enforcement and other government authorities: We may share personal data with law
enforcement or other government authorities if we receive the appropriate legal mandate and
the form and scope of the request comply with the law.
-
The judicial system: We may share personal data with lawyers, the court system and other
third parties for the purpose of enforcing DAT's terms and conditions, agreements, codes,
policies and guidelines; or to protect the rights or property of DAT or the rights or property of
others; or in the event of a complaint or dispute relating to the use of our services.
-
Transfers and commercial transactions: As we continue to develop our business, we may
restructure, refinance, merge or sell (all or part) of our business or services. As part of or during
negotiations of such transfers and transactions, users' personal data may be transferred, along
with other business assets.
DAT may share a user's personal data other than as described in this Privacy Policy if we notify the user
and the user consents to such sharing.
In the event of transfer of personal data to third parties, we will ask them to accept the necessary
measures to protect the data, and to continue to respect the legal rights of users in accordance with
the terms of this Privacy Policy and the laws applicable in the user's country.
Data security
DAT ensures that data is processed securely and confidentially, including when certain operations are
carried out by subcontractors.
To this end, we implement appropriate technical and organizational measures intended to guarantee
the security of our services in accordance with applicable legal provisions, in order to protect your
personal data against alteration, loss, misuse, deletion or disclosure. These measures consist in
particular of:
-
Raising awareness of the confidentiality requirements of our employees who have access to
your personal data;
-
Securing access to our premises and our IT platforms;
-
Implementation of a general company IT security policy;
-
Securing access, sharing and transfer of data.
These measures are adapted according to the level of sensitivity of the data processed and according
to the level of risk presented by the processing or its implementation.
Your legal rights
You have rights in relation to your personal data under the Personal Data Protection Act, including the
right to access, correct or erase your personal data, to object to processing of your personal data or to
restrict it, and to unsubscribe from our emails and newsletters.
Users can exercise these rights at any time via our applications or by writing to us at
compliance@groupedigital.com
Following an account deletion request, DAT deletes the user's account and data, unless it must be
retained due to legal or regulatory requirements, for fraud prevention purposes, or due to a problem
with the user's account, such as outstanding credit or an unresolved complaint or dispute.
Data retention duration
DAT retains user data for as long as necessary for the purposes described above and in accordance
with applicable regulatory requirements.
Updates to this Privacy Policy
We may update this Privacy Policy. If we make significant changes, we will notify users in advance
through our applications or by other means, such as email. We encourage users to periodically
review this Privacy Policy for the latest information on our privacy practices. Use of our services after
an update constitutes consent to the updated Privacy Policy to the extent permitted by law.